I'm not sure this is news. He's been in Napa Valley before. This time however he is coming to promote his latest book, "CRUSH IT: Why Now is the Time To Cash In On Your Passion."
Where: V. Sattui Winery, Saint Helena, Napa Valley, CA
When: Saturday, October 24
When: 11am to 1pm
Who: Open to the Public
Price: Free
I don't often mention events on this blog, but I make the exception in the case of Gary Vaynerchuk because frankly, he's remarkable. He's remarkable for the well of passion he possesses for life, family, and work. His rise to phenomenon status has been a remarkable thing. More remarkable is how he has used his knowledge of wine, technology and his passion to rise above wine and move into the realm of inspirational personality. This kind of transition has never occurred with any wine personality that I know of.
CRUSH IT is described as a book that explains how to deploy modern Internet strategies to turn your passion into a business. Gary is correct about one important thing: if you want to use the Internet as the primary tool by which you succeed at what you love, then you better have LOADS of passion (and not a little personality: read "charisma" that can be translated to an electronic environment.)
